Tangible Marketing: Get Real With Direct Mail

Are prospects ignoring your marketing online? Are sales are taking way too long to happen? You’re not alone. What’s causing it? Well, it’s probably not because you’re lazy or your online marketing is awful. The real problem is … attention. It’s getting harder and more expensive every day to get noticed online. The numbers are stacked against you. You and … Read More

B2B Direct Mail: The World’s Best Investment?

If someone offered you an investment, where you put in $100 and get back $120,156 … … would you take it? That’s what’s possible for your business with B2B direct mail. Because it’s possible for a client of mine who sells B2B. Let’s call him D.A. He mailed 34 of my sales letters to decision makers at 14 organizations. Two … Read More